Top Tip #3 Be the Green Duck and know your USP

Top Tip #3 Be the Green Duck and know your USP

What does USP stand for? What is your USP? USP is Unique Selling Point and is not just another acronym beloved by consultants and blog post writers! Your USP makes you the green duck in your sector, makes you stand out from the crowd of your competitors. How can you...
Top Tip #2 Planning – how to learn to live it

Top Tip #2 Planning – how to learn to live it

Does planning feel like a game of chess? You’re not sure what your next move should be? And no matter what move you make you wonder if you’re walking into a trap! You’ve completed your plans for 2018 in a neat document and it’s filed away on your computer unopened...